Terms of Service.

// 01Parties and Definitions

These Terms of Service ("Agreement") are entered into between:

• DATA ANALYTICS TEKNOLOJİ REKLAM ANONİM ŞİRKETİ (Maslak Mah. Eski Büyükdere Cad. No: 21 İç Kapı No: 1 Sarıyer / İstanbul, Türkiye, Mersis: 0271-1964-6050-0001) — hereinafter "d-dat", "we" or "company"
• Any natural or legal person who visits our websites, creates an account, or subscribes to our free or paid plans — hereinafter "User" or "you"

Definitions

Term	Definition
Services	All digital products and services offered by d-dat — d-lens, d-reach, the website, B2B service
d-lens	Ad-account analysis and action engine SaaS product
d-reach	WhatsApp communication platform SaaS product
B2B Service	Ad management, media planning, strategy services
Content	All data uploaded to or generated through the Services by the User — including customer lists, messages, OAuth tokens, reports
Connector	Third-party platforms connected via OAuth (Google Ads, Meta, TikTok, GA4, Shopify)
Account	Profile created by the User in d-dat products

// 02Acceptance of the Agreement

You accept this Agreement when you start using the Services, create an account, or accept this page. If you do not accept it, do not use the Services.

The following documents are also binding alongside this Agreement:

• Privacy Policy
• KVKK Disclosure Notice
• Cookie Policy
• For B2B customers: Data Processing Agreement (DPA)

// 03Account Creation and Responsibilities

3.1 Age and authority

• You declare that you are at least 18 years old
• If you open an account on behalf of a legal entity, you declare that you are authorised to bind that entity

3.2 Accurate information

The information you provide (name, email, company, etc.) must be accurate. We reserve the right to suspend the account if false information is detected.

3.3 Account security

• You are responsible for keeping your account and login credentials secure
• Do not share magic-link emails with anyone
• If you notice unauthorised access, immediately notify info@d-dat.com
• The User is responsible for all activity on the account

// 04Prohibited Uses

It is prohibited to use the Services for the following purposes:

• Sending unlawful content, fraud, identity theft
• Spam, unauthorised bulk messaging, phishing
• Copyright, trademark or privacy infringement
• Distribution of malware, viruses or malicious code
• Reverse engineering, attempting to obtain source code
• Automated scanning, scraping or unauthorised API use of the Service
• Impersonating someone else's account, harassing other users
• Violating the terms of use of advertising platforms (Google, Meta, TikTok, LinkedIn)
• Violating WhatsApp Business Policy (unconsented messaging, prohibited content categories)

// 05d-lens Specific Terms

5.1 OAuth authorisation

• d-lens connects to advertising platforms with read-only permissions to scan your account
• It cannot make changes in your account — the permission level is read-only
• You can revoke authorisation at any time from the relevant platform's settings
• Service delivery stops when authorisation is revoked

5.2 Use of data

• Data drawn from your ad account is used only to provide service to you
• Data is not used to train AI models (per Google API Services User Data Policy "Limited Use" rule)
• Data is not sold to or shared with third parties (except service-provider sub-processors — see Privacy Policy)

5.3 AI recommendations

• d-lens produces findings and action recommendations using AI
• These recommendations are guidance only — implementation is your decision
• d-dat is not responsible for outcomes resulting from implementing recommendations
• d-dat continuously improves service quality but does not warrant accuracy of recommendations

5.4 Free trial terms

• The free trial provides 7 days of unlimited access to 6 modules
• No credit card required
• Modules close automatically when the trial ends
• Upgrading to Pro requires active selection — no automatic conversion

5.5 Pro plan and payment

• Pro plan: $199/month or $179/month (annual prepay)
• Payment is processed by PayTR Ödeme ve Elektronik Para Hizmetleri A.Ş.; full card details are not stored by d-dat
• Charged automatically at the start of each billing period
• Cancellation: anytime via the panel; service ends at the end of the period
• If you cancel mid-year, we reserve the right not to refund the remaining period (consumer rights under KVKK and the Turkish Consumer Protection Law are preserved)

5.6 Consumer right (Türkiye residents)

Per the Distance Sales Regulation, since this service is digital content, the right of withdrawal expires when the service starts. The trial period serves as the right of withdrawal.

// 06d-reach Specific Terms

6.1 Customer list upload — Critical

When you upload your customer list to send messages via d-reach, you warrant:

• You have obtained explicit consent under KVKK Art. 5/1 for marketing / communication via WhatsApp from the people on the list
• You can document this consent (consent timestamp, IP, channel, etc.)
• You will comply with Meta's WhatsApp Business Policy and Messaging Policy
• You will not send messages in prohibited categories (drugs, weapons, commercial tobacco/alcohol in restricted markets, counterfeit products, etc.)
• You will use template messages outside the 24-hour customer service window

6.2 Data responsibility allocation

• You are the data controller for the people on your customer list
• d-dat processes that data on your behalf — we are the data processor
• Detailed terms: Data Processing Agreement (DPA)

6.3 Messaging limits

• Daily sending limits set by Meta apply
• High bounce / complaint rates may restrict sending rights
• These conditions are controlled by Meta; d-dat's influence is limited

6.4 Content ownership

• All content you upload (customer list, messages, images) is yours
• d-dat uses this content only to deliver the service
• It is deleted within 30 days when you close your account (subject to legal retention)

6.5 Pricing

• Per-message "conversation" fees set by Meta may be added to your d-reach subscription fee
• WhatsApp Business category (utility, marketing, authentication, service) affects pricing
• Detailed pricing is shown live in the panel

// 07B2B Service (Ad Management) Specific Terms

The B2B service is governed by a separate Service Agreement. This Agreement is for website usage and the d-lens / d-reach SaaS products.

// 08Intellectual Property

8.1 d-dat's rights

• d-dat products, software, brand, logo, design and content belong to d-dat
• The licence is solely for using the service — non-transferable, no sub-licensing
• Reverse engineering, source-code extraction and creation of derivative products are prohibited

8.2 User content

• Copyright in your uploaded content remains with you
• You grant d-dat a limited, worldwide, royalty-free licence solely to provide the service
• d-dat will not use the content for any other purpose

8.3 Feedback

Feedback, ideas or suggestions you give to d-dat may be used free of charge and irrevocably to improve the product.

// 09Limitation of Liability

This section is important — read carefully.

9.1 "As is" provision

• The Services are provided "as is" and "as available"
• d-dat does not warrant that the service will be uninterrupted, error-free or continuously available
• Third-party platform (Google, Meta, TikTok) API availability is independent

9.2 No performance guarantee

• No specific ROAS, conversion or sales increase is guaranteed from d-lens AI recommendations or d-reach delivery performance
• d-dat is not responsible for potential gains or losses

9.3 Liability cap

To the maximum extent permitted by applicable law:

• d-dat's total liability is limited to the fees paid by the User to d-dat in the past 12 months
• d-dat is not liable for indirect, incidental, special or punitive damages (including loss of profit, data or business)
• This limitation does not apply to damages caused by d-dat's intent or gross fault

9.4 Indemnification

The User agrees to indemnify d-dat against third-party claims arising from their content or breach of this Agreement.

// 10Term and Termination

10.1 Term

• The Agreement enters into force when the account is created
• It remains in force as long as the account is active

10.2 Termination by User

• d-lens / d-reach: cancel anytime from the panel
• B2B service: terms in the relevant Service Agreement apply

10.3 Termination by d-dat

We may suspend or terminate the account without warning in the following cases:

• Prohibited use (Section 4)
• Payment default
• WhatsApp Business Policy violation
• Legal obligation
• Third-party platform bans

10.4 Post-termination

• Data is deleted within 30 days (except for legal retention)
• Data subject to legal retention is kept for the statutory period

// 11Service Changes

• d-dat may update product features, pricing and this Agreement
• For significant changes, 30-day prior notice is sent via email and panel
• If you do not accept the change, you reserve the right to close the account
• Outstanding fees accrue at the time of closure

// 12Force Majeure

d-dat is not responsible for interruptions caused by force majeure events such as natural disasters, war, terrorism, epidemic, regulatory change, critical infrastructure failure or third-party API outages.

// 13Governing Law and Jurisdiction

• This Agreement is governed by the laws of the Republic of Türkiye
• İstanbul (Çağlayan) Courts and Enforcement Offices have jurisdiction over disputes
• Jurisdiction of Consumer Courts is preserved for Users with consumer status
• EU consumers retain the right to bring proceedings in the consumer courts of their place of residence
• Online Dispute Resolution (ODR) platform: ec.europa.eu/consumers/odr (for EU consumers)

// 14Notices

• Notices to d-dat: info@d-dat.com / Maslak Mah. Eski Büyükdere Cad. No: 21 İç Kapı No: 1 Sarıyer / İstanbul, Türkiye / mesut.sefizade@hs01.kep.tr
• Notices to you: registered email or in-panel notification — notices made via these methods are deemed served

// 15General Provisions

• Entire agreement: This Agreement + Privacy Policy + KVKK notices + DPA (if any) constitute the entire agreement between the parties
• Severability: If a provision is held invalid, the others remain in force
• Assignment: The User may not assign rights without d-dat's written approval. d-dat may assign the Agreement in case of corporate change
• Waiver: Failure to exercise a right once does not constitute a waiver of that right
• Language: The Turkish version of this Agreement is the original; in case of conflict the Turkish text prevails

// 16Contact

General	info@d-dat.com
Legal / KVKK	info@d-dat.com
Postal	Maslak Mah. Eski Büyükdere Cad. No: 21 İç Kapı No: 1 Sarıyer / İstanbul, Türkiye
KEP	mesut.sefizade@hs01.kep.tr